BECG bags consumer PR boss Rachel Bell in gender parity push
Shine Communications founder takes chair post at lobbying firm.
Property lobbying firm BECG appointed leading female PR executive and the founder of consumer PR agency Shine Communications Rachel Bell as non-executive director and chair.
Bell co-founded Shine Communications in 1998 and is currently CEO of PR agencies John Doe and Aduro Communications.
BECG – which recently rebranded from Remarkable Group - said Bell’s appointment was part of its pledge to support gender parity across the built environment sectors.
BECG CEO Stephen Pomeroy said: "Rachel has an impressive reputation as a leader – not only for her shrewd business sense, but also for her inspiring focus on the culture of a successful, growing organisation, and the role its people play as a key asset in this. We are delighted to have Rachel join us; her energy, enthusiasm and acumen are a winning combination."
Bell said: "BECG has an assertive strategy to continue to deliver commercial success for its clients as the leading sector specialist agency across the built environment – drawing on unrivalled understanding and experience of the sector from Remarkable and HardHat. I’m thrilled to be part of the team to help drive this forward, and champion the role of women in the built environment."
BECG launched at the end of 2017 from the rebrand and repositioning of Remarkable Group. The combined agency, with a 90-strong national team across eight UK offices, has created one brand, with “a clear mission to deliver expert counsel and multi-disciplinary communications services for the Built Environment sectors”.
Bell's appointment was first covered by PAN in last week's weekly lobbying lowdown memo by the editor.